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In a marketplace increasingly driven by transparency and environmental responsibility, having sustainability certification aligned with SDG, GRI and ESG standards is more than a distinction; it is a competitive differentiator.

Strategies to Maximize the Impact of Bioscore Certification

1. Visibility in the Direct Channel

  • Create a “Sustainability” section on your website to highlight achievements and commitments.
  • Display the certification on the home page to attract the attention of customers committed to sustainability.

2. Optimization in distribution portals and Google Business

  • Incorporate certification in distribution platforms and Google Business to attract travelers interested in sustainable options.
  • Improve positioning in channels that allow the search for sustainable accommodations.

3. Tell your story through corporate channels and social media.

  • Use social networks and newsletters to communicate the benefits and impact of certification.
  • Use multimedia content (images, videos) to illustrate progress in sustainability.

4. On-site visibility and team training

  • Incorporate signage in key areas of the facility to reinforce the message.
  • Train your team to properly communicate the value of certification.

5. Develop offers that reflect sustainable values.

  • Create packages that promote sustainable practices such as ecological activities, local gastronomy or responsible tourism experiences.
  • Emphasize sustainable values in offers to attract an environmentally conscious public.

Bioscore certification is more than just recognitionis a key tool for improving visibility, reputation and competitiveness in the tourism market. Bioscore Sustainability certification has been internationally recognized for its rigor and alignment with global standards. It is approved by Travalyst as a valid certification for accommodation providers, integrated in the GHA DISCOVERY Green Collection, and recognized by the Global Destination Sustainability Index (GDS-Index). It is also part of the official Swisstainable program, promoting a more responsible tourism aligned with the best environmental practices.