On December 10, 2025 we had the pleasure of participating in the Annual Assembly of the Tourism Technology Platform (Thinktur), held at the Hotel Urban 5*GL (Khemer Room), in Madrid. It was an intense (and very inspiring) morning in which we breathed something that we love: ideas, technology and real desire to transform tourism.

The event brought together representatives from the tourism sector, startups, researchers and public-private entities, creating a perfect space to share experiences and discuss the trends that are setting the course for the tourism of the future: digitalization, sustainability, efficiency and collaboration.

It was noted that the sector is at a key moment: there are important challenges… but also a lot of innovation underway.

Our participation was part of the XII Technology Transfer, a space designed to give visibility to solutions that are accelerating the evolution of the sector. From Bioscore we shared our latest innovations, focused on a goal that moves us every day: to promote a more responsible, efficient and innovative tourism model.

It was a great opportunity to talk with industry professionals about how technology can help make better decisions, improve processes and move towards more sustainable practices with real impact.

One of the great values of the meeting was the diversity of profiles and projects that participated. Among other entities, we shared the day with: 2GF Solutions, ECO-ONE, Robot Componentes, Amazing Up, DeepUpsell, Instituto Tecnológico Hotelero (ITH), Bravent, Microsoft Most Valuable Professional, Visit Benidorm, CEOE, Derby Hotels Collection and Les Roches Marbella Global Hospitality, in a session moderated by Smart Travel News.

Listening to different perspectives, from technological innovation to the hotel vision and public-private collaboration, greatly enriched the debate.

We would like to thank Thinktur and the Instituto Tecnológico Hotelero (ITH) for promoting this type of meeting that connects talent, companies and knowledge. Also, of course, to all the participating organizations and to those who came to learn more about our work.

At Bioscore we remain committed to a clear idea: sustainability is not just a goal, it is a way to make tourism better. And events like this remind us that when we collaborate, change happens much faster.

See you at the next meeting!